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Remember when your network consisted of people whose business cards had notes written all over the back so you can remember where you met them? Times have changed. Do you even know who is in your network and if so, how are you managing your contacts?
Fact: Last week I received 27 invitations on LinkedIn
Fact: Of those 27 invites only 7 introduced themselves
Fact: Of those 7 introductions only 3 were customized
Fact: Of those 27 invites only 3 were accepted
Before you begin requesting or accepting invitations to an exclusive network ask yourself these questions:
- Can this person or their immediate network provide an added value to my .Net Worth?
- Can I express to this person my added value to their network?
- Can I adequately MANAGE this contact?
- Is this person my targeted consumer?
- Am I interested in reading their updates, articles or potential in-mails/comments?
- Will this person be an extra “number” on my connections list?
In a flattening world, it’s important to manage the meaningful contacts and maintain worthwhile relationships. If you’ve chosen to be an “Open Networker” try exporting important contacts into your CRM and if you don’t have a CRM try a free, online service like TimeToNote (It’s limited in comparison to pricey CRM’s, but a site like TimeToNote will allow you to manage up to 250 of your closest contacts).
The point of online networking is to find your valued contacts easily, stay connected to them and provide worth.
Next time you request or accept an invitation ask yourself this:
Is my NETWORK adding to my .NET WORTH?
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