Today I want to talk with you about certification — when you need it to be a successful online entrepreneur, and when you don’t.
I got to thinking about this topic when I was co-hosting a webinar with my friend Nikki Elledge Brown. She told me about a time when she’d commented on one of my posts on She Takes on the World, asking me if I thought she was qualified to do what she wanted to do, which was copywriting and communications.
She said my response made a huge difference, and I was over-the-moon happy to learn that I contributed a wee bit to her decision to start her online business. (She hit 6 figures in her first year, and her audience looooooves her as do I!)
So what did I tell Nikki? Join me for today’s episode of She Takes on the World TV to hear the whole story and to find out what I really think about certifications…and what Balinese healers and shamans have to do with it.
For many things your real world experience and street cred will go miles further than any certification. Getting results for clients is key, and being able to communicate those results and your expertise will grow your business faster than any piece of paper could. (Click to tweet)
So if you’ve been wondering if you really need to get a certification just for the sake of having it, even though you have a lot of great experience behind you, I want you to take some time to really think it through and then trust your gut on whether it’s really necessary. I’d love for you to leave a comment below and let us know what you decide.
Thank you so much for watching this episode, and be sure to check out my free, 14-day Conquer Course to turn your small business into something big!