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Tag Archives: Business




“What does it really mean to get publicity for my business anyway?” “Am I even ready to be featured in the media?” “I’m just getting started. Is seeking out publicity a good idea for me right now?” These are questions I hear all the time from my students and colleagues. And with good reason! So […]




Idea to Empire: Where It All Began For Marie Forleo




It’s easy to look at super successful entrepreneurs and people doing big things in the world and feel like you’re really far behind. But the truth is, we all start somewhere and those early days are far from glamorous. For my friend Marie Forleo, her multi-million dollar empire began with the realization that she wanted […]




How to Avoid Overachiever Burnout




One of the things I’m most proud of as an entrepreneur is my ability to really go hard after, and achieve, my goals. But (surprise surprise) that’s a mixed blessing. It turns out my ability to push myself at high levels can result in some serious repercussions for my health! Can you relate? For example, […]




5 Easy Tools to Break Tough Patterns




OK, you got me. I can’t hold it in any longer. I have to gush about something for a sec: I’m so grateful that I get to spend so much of my time helping people all over the world (like you) achieve their goals. I know — it sounds pretty nerdy (and it is) but […]




Hit your goals faster with these two priceless tools




As I’m sure you know by now – whether you’ve joined me inside the FREE Goal Standard Challenge with Entrepreneur Magazine or not –  a big part of setting and achieving your goals involves keeping your eyes on the prize, and moving forward. However, if you find you’re only looking in one direction through the […]




3 Actionables to Supercharge Your Ability to Achieve Big Goals




If you haven’t heard the buzz yet, I have some phenomenal news: Last week The Goal Standard, my new collaboration with Entrepreneur Magazine, launched — and I’m absolutely over-the-moon-and-stars to be a part of it! It’s a totally FREE five-week program designed to help you sprint toward a big goal, and turn 2017 into your […]




How to Find the Best PR Firm for Your Your Business




  Most small business owners know that working with a public relations firm can be an effective way to raise awareness for their business. Retaining a public relations firm can be more valuable and cost-effective than advertising. When a third party like a media outlet endorses your business, it can build credibility, as potential customers […]




Things I Got Wrong, and Things I Got Right in 2012




  As we wrap up 2012 and start to plan for the New Year I wanted to review the things I got right and the things I didn’t. In the past few years, there have been so many changes in the book industry, and in technology, that sometimes my only guide has been my intuition. […]




How to Create a Positive Viewer Experience with Online Video




Filming your online videos, you want to reduce anything that could create audio or visual barriers (consciously or subconsciously) with your viewer.







Finding Your Aha! Moment in Business




  Some people refer to it as a “Eureka!” moment. Others think of it as a little light bulb going off. In business as well as in life, your “aha!” moment is going to shape you and help you grow, taking what you didn’t understand at first and adding clarity and comprehension to get “it” all of […]




This is Why You’re Broke




  Women entrepreneurs, who work so incredibly hard with gusto and passion, are not living the dream.  Here are my reasons why you’re broke.  Love ’em or hate, I challenge you to make inspired changes around pricing in your business. 1. You Charge Like a Girl You charge based on what you need, not the […]




Wanna Be Successful? Make a Do-Not-Do List




“Deciding what not to do is as important as deciding what to do.” — Steve Jobs As women entrepreneurs, we often take on more than we can handle. Often the “to-do” lists from projects, family schedules, home, business, clients, staff, etc., can bury us. However, when I finally learned to make a Do-Not-Do list, I […]




Banish Pre-Meeting Jitters




Whether you’re a seasoned pro at conducting department meetings or a speaking one on one with a new partner for the first time, you can’t avoid the fluttering of those butterflies in your stomach or the sudden need to chew your fingernails off thinking about whether or not everything will go smoothly. Kick your pre-meeting […]




5 Proven Strategies to Accelerate Business Growth




If you are like most women in business, you are looking for new strategies to stimulate growth. Whether solutions to better communicate or how to best manage employees, here are 5 Proven Strategies to Accelerate Business Growth: Expand thru Alliance Partnership An extremely effective strategy for expanding your business is by forming an alliance with […]




Office Birthday Essentials




Just the other day I celebrated turning another year older. It was a Friday and the office had El Pollo Loco brought in along with one of those giant, frosted cookies for everyone to share. The employees sang to me and all day I was given nice gifts and well wishes.  I felt very special […]




How To Pitch It Like You Mean It




Whether you’re down to the wire in a 30 seconds or less elevator pitch or emailing media contacts from a PR firm looking to snag one to feature your client in a story, pitching has never been on a time constraint now more than ever. Don’t let the clock scare you – I like to […]




3 Must Haves For a Business Conference




“Wow, what an incredible business conference that was!” is a phrase that we don’t often find ourselves saying after leaving a conference event for the day for multiple reasons. Maybe the WiFi was spotty, the sessions started late, the topics got off the subject, the room was cold… and the list goes on. In fact, […]




Entrepreneurship is the New Women’s Movement




Back in January I started working on a little piece about the growing movement of women starting businesses. That “little” piece kept growing as I gathered more stats and quotes and listened to women entrepreneurs from all over the place tell me their stories following the release of my book. Forbes published the piece on […]




Headed in the Wrong Direction? It’s Time to Pivot




  I want to let you in on a secret. It’s a little known fact, so be careful who you share it with. We entrepreneurs, rarely, if ever, do we get this whole business thing right the first time. Shocking, I know. More often than not, entrepreneurs run head-on into a brick wall of unknowns. […]




The Benefits of Becoming a Blog Contributor




Ready to start building a solid web presence through blogging? Being a contributing writer to well-renowned blogging websites has a series of benefits that give back to you, your business, and to the audience reading making it a triple threat (and a necessary one at that!) to have tied to your name. You Gain Credibility […]




How-To Skype: The Business Skyping Etiquette You Have to Know




Every week, I have a meeting with my social media team that involves us Skyping in one of our employees who initially started off working at our headquarters and is now currently studying aboard in Ireland. These meetings are the highlight of the week for the team as we crowd around the monitor talking both […]




Be Your Own Renaissance Woman




It’s 2011 and women are still fighting for their voices to be heard in the workforce. I cannot believe I just wrote that sentence. The New Zealand Herald recently reported that Avivah Wittenbert-Cox, an international expert on gender balance and best-selling author is fighting the good and all too familiar fight for female equality in […]




Ready for Entrepreneurship? 5 Reasons Why You Should NOT Start A Business




Business ownership can be an amazing and challenging experience.  The key is to have a plan in place.  If you want to start a business to get rich quick, looking to work only a few hours per week or someone said you should, then here are five reasons why you should not give up your […]




Businesswoman on a Budget: 5 Must-Visit Stores for Work Apparel




You’re here to make a difference, work hard and get fantastic results, and alongside working well with others, you know to dress well too.







4 Quick Tips to Effectively Handle Change




Image courtesy of Shutterstock As an entrepreneur, you should be willing to embrace change. Effectively handling change can be sometime difficult, especially if you weren’t expecting it. How well do you handle change? The most successful entrepreneurs not only embrace change, they actively seek it out knowing that greater fulfillment, success and growth is obtained […]




How to Hire the Right Web Designer for You




Whether you own a brick-and-mortar store, an ecommerce company, or use the web to promote other services, your website speaks volumes about your business. A poorly designed website with cheap-looking clip art and confusing navigation can turn off potential customers, because it gives the impression that you don’t care enough to create a high-quality site.The right web designer can help you create a website that gets noticed for all the right reasons, so here are some tips to help you navigate the process.







Cull Unprofitable Clients to Help Your Business Thrive




An important part of being a savvy business owner is knowing which business connections are worth your time and energy. Unfortunately, in the rush to stay competitive and maintain strong connections to clients, many business owners don’t take the time to prune dead-end clients, which can cost them substantial amounts of time and money as a result.







Confirm OR Ignore: Is Your Facebook For Personal Pleasure Or Professional Networking?




Making the decision to use your Facebook account for professional reasons is a personal choice. You can try these options to secure your privacy and right to a personal life without isolating yourself professionally.







You Are The Company You Keep




It’s a theory that runs in friendship, business, teams and partnerships: YOU ARE THE COMPANY YOU KEEP!







Creativity is Just a Coffee Shop Away




Image courtesy of Shutterstock As much as I love working from my home office (working in your pajamas has its perks), there are times when I simply can’t do it. I don’t know if it’s the fact that I can see our backyard pool from my office window, but there are just times when I […]




5 Easy Ways to Build Your Digital Reputation




Social media has given us great ways to protect and build our digital reputations. Today we have the ease of searching conversations, the ability to set alerts to help us monitor our names, the constant availability of learning opportunities and more ways to communicate and interact with others. All of these tools, which were not available just a few years ago, now make it possible for us to be proactive in maintaining, building and protecting our good name. Here are five easy ways to do just that:







Does your Network have .Net Worth?




Image courtesy of Shutterstock Remember when your network consisted of people whose business cards had notes written all over the back so you can remember where you met them? Times have changed. Do you even know who is in your network and if so, how are you managing your contacts? Fact: Last week I received […]