By Kristin Marquet
You can generate tons of free press for your business in 2010 by understanding proper media etiquette. No matter what stage of business you’re at or whether you’re a seasoned PR professional or a newbie, you’ll need to know how to pitch the media correctly. By following a few simple rules, you will see your name in [...]
By Guest Contributor
This is a guest series by Jane Wesman. Jane is the president of Jane Wesman Public Relations, Inc., a firm that creates high impact book publicity campaigns for publishers and writers. She is also the author of Dive Right In -The Sharks Won’t Bite: The Entrepreneurial Woman’s Guide to Success. Do you dream about starting [...]
By Guest Contributor
This is a guest post by Michelle Strassburg Having been in various managerial roles for the past ten years I am sometimes surprised by the poor customer service experience some brands are getting away with. Do they not understand that I might not come back? Yes, increasing the number of returning customers by providing top [...]
By Natalie MacNeil
Twitter has been an incredible tool for connecting with like-minded people from around the world. I am always on the lookout for women entrepreneurs and women in business to follow, connect with, and learn from. The following 30 women entrepreneurs have excellent twitter feeds to follow: @JackieBiz -Jackie is a business owner and blogger who [...]
By Natalie MacNeil
In part 2 of the Women in Business and Entrepreneurship Series, I looked at facts and trends on the growing number of women starting businesses. Regardless of whether a woman wants to start a small business or a large company, she is likely to face unique challenges and that’s what I’m exploring in this last [...]
In part 1 of the Women in Business and Entrepreneurship Series, I discussed my personal experience as a woman entrepreneur. There are many misconceptions about women entrepreneurs so in part 2 I’m sorting through the facts. More and more women are embracing entrepreneurship and succeeding. A study by the Center for Women’s Business Research shows [...]
By Natalie MacNeil
More women own businesses than ever before but there are still challenges we face and myths surrounding women entrepreneurs. In this three-part series on women in business and entrepreneurship I will discuss my own experiences, facts and statistics about women and entrepreneurship, and challenges we need to overcome as we move forward. My parents raised [...]
By Natalie MacNeil
Grasshopper, a virtual phone service for entrepreneurs, ran a brilliant viral marketing campaign to re-brand its service. The campaign had media and the blogosphere abuzz. The main part of the campaign involved sending chocolate covered grasshoppers to 5000 of the most influential people and media outlets in America. You have probably heard of the campaign [...]
She Takes on the World:
A Guide to Being
Your Own Boss,
Working Happy,
and Living on Purpose
is like having your own
personal coach!
