Archives: Marketing & Creating Buzz

It has been – and will always be about – shopping.  And while shopping may be the preferred religion of many women, who has time to run around town searching for the perfect garment? Let alone spend hours trying on different styles and sizes.  But thanks to a series of new fashion-based “social shopping” apps [...]

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Know Your Angles. When filming your online videos, it is important for you to know the effect of using different camera angles, so you can choose to use them in appropriate ways.

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Do I Need Facebook AND Twitter?

By Natalie MacNeil

Natalie, Do I really need a Twitter Account? I have a blog and Facebook page for my blog. I don’t know if I have time for Twitter as well but everyone tells me it will help boost my subscriber base! -Natasha Mogilin, TheBlogWithBling.com Hi Natasha, I think bloggers should have a Facebook page and yes, [...]

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If you have a Facebook Page for your business or blog you probably noticed that the new Facebook Pages are here. It was rumored that the new Facebook Pages would be more like the new Facebook Profiles and they definitely are. I thought I would take you through the new Facebook Pages after receiving this [...]

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The key lesson from all of this – is that you must tell the truth, and you need to provide your target audience with real reasons to believe any claims you make. It’s one thing to make a claim, but you need to be able to back it up.

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However, it is inexcusable for someone who fits your target customer profile to say “No” to you and walk/click on by, because they don’t understand what your personal brand stands for, when you are in fact the perfect solution for their needs.

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Making the decision to use your Facebook account for professional reasons is a personal choice. You can try these options to secure your privacy and right to a personal life without isolating yourself professionally.

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Image courtesy of Shutterstock Social networking is serious business! This is social networking for the 21st century, one in which every business owner should get on board with. As entrepreneurs, it is essential that you continually generate new ideas in order to maximize the profit-making potential of your venture. Social media is a great way [...]

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