Archives: Marketing & Creating Buzz

If you have a Facebook Page for your business or blog you probably noticed that the new Facebook Pages are here. It was rumored that the new Facebook Pages would be more like the new Facebook Profiles and they definitely are. I thought I would take you through the new Facebook Pages after receiving this [...]

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The key lesson from all of this – is that you must tell the truth, and you need to provide your target audience with real reasons to believe any claims you make. It’s one thing to make a claim, but you need to be able to back it up.

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However, it is inexcusable for someone who fits your target customer profile to say “No” to you and walk/click on by, because they don’t understand what your personal brand stands for, when you are in fact the perfect solution for their needs.

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Making the decision to use your Facebook account for professional reasons is a personal choice. You can try these options to secure your privacy and right to a personal life without isolating yourself professionally.

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Image courtesy of Shutterstock Social networking is serious business! This is social networking for the 21st century, one in which every business owner should get on board with. As entrepreneurs, it is essential that you continually generate new ideas in order to maximize the profit-making potential of your venture. Social media is a great way [...]

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Image courtesy of Shutterstock It’s summertime and the livin’ is easy with fun activities – like family travel, backyard barbeques, outdoor concerts, stargazing, sailing, parties, beach volleyball, evening dips in the pool – but hey, what about your business? Can you afford to stop paying attention to your business and put it on hold? No, [...]

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I’ve already covered how to Ping out tweets or FB status updates simultaneously and how to keep track of your LinkedIn network connections with a CRM. So, this article is for the business women who STILL resist my rants to tweet.

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The average fan is worth $136.38 to your organization. WOW! -What are Facebook fans really worth? http://bt.io/FlNf via @customerthink

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