Monthly Archives: December 2009

Image courtesy of Shutterstock There are many large publications that publish an annual Women of the Year list and I’m always disappointed when I see the lists populated with female celebrities and women who already have a very high profile, not to say these women haven’t had notable accomplishments. She Takes on the World Women [...]

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Alexandra Levit is a top career and workplace expert who has written popular books such as They Don’t Teach Corporate in College, How’d You Score That Gig?, and Success for Hire. She writes a career column for The Wall Street Journal and her latest book, New Job, New You, is already getting a lot of [...]

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Photo courtesy of Shutterstock Last year was our first annual She Takes on the World Women of the Year Awards which recognized ten women, chosen by you, as Women of the Year 2008. If you know an amazing woman who doesn’t always get the recognition she should, nominate her for Women of the Year 2009. [...]

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You can generate tons of free press for your business in 2010 by understanding proper media etiquette. No matter what stage of business you’re at or whether you’re a seasoned PR professional or a newbie, you’ll need to know how to pitch the media correctly. By following a few simple rules, you will see your name in [...]

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Joining me today is Rosalyn Hoffman. She is a former buyer for Bonwit Teller, Filene’s, and Lord & Taylor in New York City. She was also a marketing executive for Avon and Lillian Vernon. She speaks Chinese and has traveled extensively in China. In addition to being a serious cook and wine collector, she has [...]

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I was in New York recently and had a chance to interview Nina Kaufman. Nina is an award winning business attorney and writes the Entrepreneur.com blog, Making It Legal. She has so much energy and passion for what she does and she puts a fresh spin on business law, an often dry topic. You can [...]

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Image courtesy of Shutterstock We need to find our purpose, make changes when we feel like we’re losing our purpose, and evaluate relationships to make sure we don’t hold onto unhealthy ones. Find Your Strongest Life: What the Happiest and Most Successful Women Do Differently helps you do just that. Buckingham wrote the book after [...]

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Branding in an Online World

By Kristin Marquet

Competition is intense. Regardless of the product or service a person or organization is trying to sell, similar products or services are available. To become the first choice in this cluttered marketplace, branding online and offline is a must. Building a strong brand is one of the most important things a person or organization can [...]

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